ALL Projects
Client and product work where I focus on clarity, usability, and solving practical problems through thoughtful design.
UI / UX Design
B2B Internal CMS Scheduler
I decided how scheduling permissions and page states should work for the CMS, simplifying a technical publishing process into a flow that 100 plus stakeholders could use without needing engineering support.
Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.
UX & CRO Design
Harwoods Homepage Redesign
I led the Harwoods homepage redesign end to end, using preference testing via Lyssna to validate hierarchy and trust decisions before running live A/B experiments to test them with real customers.
Redesigned a premium automotive homepage using data led insights and user testing to improve hierarchy, trust, and engagement for high intent users.
UI / UX Design
Insight-led City Destination Page MVP
I owned the discovery strategy for the Cities Page, deciding which signals mattered most for surfacing relevant events and shaping the page hierarchy around that, before handing off a design ready for build across 200 plus markets.
Led the research and early ideation behind Ticketmaster’s new city-based discovery experience, making event exploration more intuitive and engaging for fans.
UI / UX Design
Music Social Networking App
Designed 50+ mobile screens and a component library for a product that enables emerging artists to present themselves more professionally to connect with other creatives and industry professionals.
Designed a mobile app that helps emerging artists connect, collaborate, and present themselves professionally in the music industry.
Digital Design
Digital e-book redesign
Transforming Amygda Labs’ E-Book Guide with a fresh, engaging digital experience.
More Projects
ALL Projects
Client and product work where I focus on clarity, usability, and solving practical problems through thoughtful design.
UI / UX Design
B2B Internal CMS Scheduler
I decided how scheduling permissions and page states should work for the CMS, simplifying a technical publishing process into a flow that 100 plus stakeholders could use without needing engineering support.
Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.
UX & CRO Design
Harwoods Homepage Redesign
I led the Harwoods homepage redesign end to end, using preference testing via Lyssna to validate hierarchy and trust decisions before running live A/B experiments to test them with real customers.
Redesigned a premium automotive homepage using data led insights and user testing to improve hierarchy, trust, and engagement for high intent users.
UI / UX Design
Insight-led City Destination Page MVP
I owned the discovery strategy for the Cities Page, deciding which signals mattered most for surfacing relevant events and shaping the page hierarchy around that, before handing off a design ready for build across 200 plus markets.
Led the research and early ideation behind Ticketmaster’s new city-based discovery experience, making event exploration more intuitive and engaging for fans.
UI / UX Design
Music Social Networking App
Designed 50+ mobile screens and a component library for a product that enables emerging artists to present themselves more professionally to connect with other creatives and industry professionals.
Designed a mobile app that helps emerging artists connect, collaborate, and present themselves professionally in the music industry.
Digital Design
Digital e-book redesign
Transforming Amygda Labs’ E-Book Guide with a fresh, engaging digital experience.
More Projects
ALL Projects
Client and product work where I focus on clarity, usability, and solving practical problems through thoughtful design.
UI / UX Design
B2B Internal CMS Scheduler
I decided how scheduling permissions and page states should work for the CMS, simplifying a technical publishing process into a flow that 100 plus stakeholders could use without needing engineering support.
Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.
UX & CRO Design
Harwoods Homepage Redesign
I led the Harwoods homepage redesign end to end, using preference testing via Lyssna to validate hierarchy and trust decisions before running live A/B experiments to test them with real customers.
Redesigned a premium automotive homepage using data led insights and user testing to improve hierarchy, trust, and engagement for high intent users.
UI / UX Design
Insight-led City Destination Page MVP
I owned the discovery strategy for the Cities Page, deciding which signals mattered most for surfacing relevant events and shaping the page hierarchy around that, before handing off a design ready for build across 200 plus markets.
Led the research and early ideation behind Ticketmaster’s new city-based discovery experience, making event exploration more intuitive and engaging for fans.
UI / UX Design
Music Social Networking App
Designed 50+ mobile screens and a component library for a product that enables emerging artists to present themselves more professionally to connect with other creatives and industry professionals.
Designed a mobile app that helps emerging artists connect, collaborate, and present themselves professionally in the music industry.
Digital Design
Digital e-book redesign
Transforming Amygda Labs’ E-Book Guide with a fresh, engaging digital experience.