UI / UX Design

B2B Internal Page Builder Scheduler

Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.

Year :

2024

Industry :

Entertainment

Client :

Ticketmaster

Project Duration :

1 month

Overview :

Shop State Management is an internal CMS feature built within Amplify (Ticketmaster's Internal CMS) to let stakeholders set when splash pages go live or offline. For this project we explored a new feature to accompany and manage the shop state visibility, called Shop Schedule. For this, I led the UX and UI design process from concept to handoff, working closely with developers to understand system limitations and behaviour.

Challenge :

One of the main challenges was balancing the need for a modern, minimalist look with the requirement to display a large amount of product information and features. Ensuring that the app remained easy to use for both new and returning customers required extensive user testing and iteration.

Result :

Before this feature, internal teams had to manually publish pages at specific times, creating inefficiencies and coordination headaches. The challenge was to design a simple, flexible scheduling tool that balanced complex functionality with a clean, intuitive interface for non-technical stakeholders. Additionally, having to consider and consolidate different use cases was also a challenge to put together and visually translate to the development team.

Key Takeaways :

Impact of Internal Tools

Designing for internal users showed me how small workflow improvements can significantly reduce friction and manual effort at scale.

Simplicity Over Complexity

I learned how to strip back complex functionality into a clear and approachable interface for non technical users.

Design and Engineering Collab

Close collaboration with developers helped me better understand system behaviour and design with implementation in mind.

More Projects

UI / UX Design

B2B Internal Page Builder Scheduler

Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.

Year :

2024

Industry :

Entertainment

Client :

Ticketmaster

Project Duration :

1 month

Overview :

Shop State Management is an internal CMS feature built within Amplify (Ticketmaster's Internal CMS) to let stakeholders set when splash pages go live or offline. For this project we explored a new feature to accompany and manage the shop state visibility, called Shop Schedule. For this, I led the UX and UI design process from concept to handoff, working closely with developers to understand system limitations and behaviour.

Challenge :

One of the main challenges was balancing the need for a modern, minimalist look with the requirement to display a large amount of product information and features. Ensuring that the app remained easy to use for both new and returning customers required extensive user testing and iteration.

Result :

Before this feature, internal teams had to manually publish pages at specific times, creating inefficiencies and coordination headaches. The challenge was to design a simple, flexible scheduling tool that balanced complex functionality with a clean, intuitive interface for non-technical stakeholders. Additionally, having to consider and consolidate different use cases was also a challenge to put together and visually translate to the development team.

Key Takeaways :

Impact of Internal Tools

Designing for internal users showed me how small workflow improvements can significantly reduce friction and manual effort at scale.

Simplicity Over Complexity

I learned how to strip back complex functionality into a clear and approachable interface for non technical users.

Design and Engineering Collab

Close collaboration with developers helped me better understand system behaviour and design with implementation in mind.

More Projects

UI / UX Design

B2B Internal Page Builder Scheduler

Designed an internal CMS feature that lets stakeholders easily schedule and manage pages, boosting operational efficiency across global teams.

Year :

2024

Industry :

Entertainment

Client :

Ticketmaster

Project Duration :

1 month

Overview :

Shop State Management is an internal CMS feature built within Amplify (Ticketmaster's Internal CMS) to let stakeholders set when splash pages go live or offline. For this project we explored a new feature to accompany and manage the shop state visibility, called Shop Schedule. For this, I led the UX and UI design process from concept to handoff, working closely with developers to understand system limitations and behaviour.

Challenge :

One of the main challenges was balancing the need for a modern, minimalist look with the requirement to display a large amount of product information and features. Ensuring that the app remained easy to use for both new and returning customers required extensive user testing and iteration.

Result :

Before this feature, internal teams had to manually publish pages at specific times, creating inefficiencies and coordination headaches. The challenge was to design a simple, flexible scheduling tool that balanced complex functionality with a clean, intuitive interface for non-technical stakeholders. Additionally, having to consider and consolidate different use cases was also a challenge to put together and visually translate to the development team.

Key Takeaways :

Impact of Internal Tools

Designing for internal users showed me how small workflow improvements can significantly reduce friction and manual effort at scale.

Simplicity Over Complexity

I learned how to strip back complex functionality into a clear and approachable interface for non technical users.

Design and Engineering Collab

Close collaboration with developers helped me better understand system behaviour and design with implementation in mind.

More Projects