BitSmart
UX/UI Design Case Study

Role: UX/UI Designer

Proposal: BitSmart Learning Platform App

Sector: Crypto/ digital asset

Tools used: Figma, Maze, Adobe Illustrator, Google Drive.

Duration: 3 weeks

Problem: Many individuals who are interested in cryptocurrencies encounter challenges in accessing reliable and simplified information, leading to misconceptions, concerns and are demotivated in learning further.

Solution: A mobile app that serves as a comprehensive, engaging educational platform, encouraging individuals to learn about cryptocurrencies.


Gamifying Crypto Education for New Investors

I designed BitSmart, a Bitcoin gamification iOS app aimed at helping new and aspiring crypto investors learn the ropes of cryptocurrency in a fun, engaging way. The app combines educational content with interactive quizzes and a points-based leaderboard system, encouraging users to compete with friends while building their crypto knowledge. My goal was to create an intuitive, playful experience that lowers the barrier to entry for crypto investing through social learning and friendly competition.

Obstacles & Challenges

Being that this is a crytocurrency related app, we initially wanted to provide users with valueable incentives, i.e. earning real coins/tokens for every quiz completed, as a form of encouragement and engagement for the app. However, having discussed this amongst ourselves and consulted with our instructor, we agreed to divert the project objective, and instead make it a learning platform. Realistically, allowing users of the app to earn real crypto coins/tokens would require further development, accessiblilty, and monitioring issues.

Impact & Results: Learning Crypto, One Game at a Time

With BitSmart, users can turn crypto education into an enjoyable, social experience. The app’s blend of learning, quizzes, and a competitive leaderboard fosters motivation and sustained engagement. This project highlights my ability to merge complex subject matter with thoughtful UX design, transforming a potentially intimidating topic into an accessible, community-driven platform for growth.

Next Case
SMEsecure